Attractions

Keep Memory Alive’s Annual Summer Festival & Rodeo

Visit Website
Summer Festival Glenbrook NV Fundraiser

July 17 @ 4:13 pm

Keep Memory Alive’s annual Summer Festival & Rodeo at Shakespeare Ranch, a private Lake Tahoe estate in Glenbrook, Nev., returns on Saturday, August 9 and Sunday, August 10 for another weekend of rodeo excitement to raise funds to support care with no-cost opportunities for the community through education, research, disease prevention studies, clinical trials, and community resources across Nevada.

Every summer, Keep Memory Alive hosts its Summer Festival and Rodeo at the scenic Shakespeare Ranch in Glenbrook, Nevada, offering a weekend of thrilling entertainment and fundraising, with all proceeds benefiting the Cleveland Clinic Lou Ruvo Center for Brain Health to support its groundbreaking work in brain health research, patient care, and community outreach. The Glenbrook Rodeo, which began in the early 1940s, became a cherished annual event until it was discontinued in 1965.

In 2000, Keep Memory Alive Founder Larry Ruvo, his wife Camille, and the McGill family revived the tradition, bringing the rodeo back to life with all the excitement and heart it once held. This unforgettable weekend features classic rodeo events like bull riding, bronco riding, ribbon roping, and barrel racing, along with a mouthwatering BBQ, live music, and family-friendly fun, including carnival games, face painting, and a watermelon-eating contest. Guests can also enjoy a Western-style barbecue and participate in a silent auction offering luxury items such as jewelry, travel packages, and sports memorabilia.

The festivities continue with delectable culinary offerings, followed by a memorable live performance. Past headliners have included Robin Williams, Jay Leno, Lionel Richie, Kenny “Babyface” Edmonds, Kenny Loggins, Michael Bolton, Three Dog Night, Little River Band, The Commodores, REO Speedwagon, Richard Marx, Rick Springfield, and the band America. It’s a chance to enjoy great company, unique entertainment, and make a meaningful impact on brain health research, all while supporting an important cause. We look forward to welcoming you to Shakespeare Ranch for a weekend of fun, tradition, and philanthropy.

Purchase tickets

For more information, sponsorship opportunities, or to purchase tickets, call (702) 263-9797 or visit
keepmemoryalive.org/rodeo. Visit keepmemoryalive.org for event updates, upcoming announcements or
additional information and follow Keep Memory Alive on Instagram @ccnevadakma, Twitter
@ccnevadakma and facebook.com/ccnevadakma.

ABOUT THE LOU RUVO CENTER FOR BRAIN HEALTH:
Cleveland Clinic Lou Ruvo Center for Brain Health, which opened in 2009, provides expert diagnosis and treatment for individuals and families living with Alzheimer’s disease, Lewy body, frontotemporal and other dementias, Parkinson’s and Huntington’s disease, multiple system atrophy and other movement disorders and multiple sclerosis. With locations in Cleveland, Ohio; Weston, Florida and headquarters in Las Vegas, the center offers a continuum of care with no-cost opportunities for the community to participate in education and research, including disease prevention studies and clinical trials of promising new medications. An integrated entity, Keep Memory Alive, raises funds exclusively in support of the Nevada location.

ABOUT KEEP MEMORY ALIVE:
Keep Memory Alive, whose mission is to provide enhanced treatment and ultimately cures for patients and their families suffering from neurocognitive disorders, raises awareness and funds to support Cleveland Clinic Lou Ruvo Center for Brain Health. By supporting Keep Memory Alive and its fight against neurodegenerative diseases such as Alzheimer’s, Huntington’s, Parkinson’s, ALS and memory disorders of all kinds, they can ensure progress toward better treatments and ultimately cures that will occur in Las Vegas. For additional information, call (702) 263-9797 or visit keepmemoryalive.org.