An Awe-Filled Adventure
Research by Social Psychologist Dr. Paul Piff and his team at the University of California, Irvine, shows that just two minutes of an epic view increases happiness by 33%. As if you needed another reason to roll the windows down when you get here. Buckle up and road trip to Tahoe’s South Shore this summer, where the roadside views have been scientifically-proven to be good for you.
Book Your Stay
Trip Planning Tips
Tools For Your Trip
Plan a summer road trip from A (your home) to B (the bluest, clearest, most awe-inspiring lake you’ll ever see) with our helpful planning resources.
Plan Your Visit
Beyond Awestruck: The Scientific Search For Connection
There’s no place in the world like Lake Tahoe. It’s jaw dropping. It’s awe-inducing. It’s endlessly magical. And, turns out it’s actually good for you too. During the summer of 2025, Dr. Paul Piff, Social Psychologist and Expert on Awe, along with his research team at the University of California, Irvine, set out to measure how experiencing awe at Tahoe affects people’s well-being, connection with the world and desire to protect nature. Follow their journey in the three-part documentary, “Beyond Awestruck: The Scientific Search For Connection.”
Watch the Docuseries
Margaritaville Resort Lake Tahoe
The Villa Suites at Edgewood Tahoe Resort
Coachman Hotel
Tahoe Ridge Resort: Managed by Holiday Inn Club Vacations
Harrah’s Lake Tahoe
Bally’s Lake Tahoe Resort Casino
Caesars Republic Lake Tahoe Hotel and Casino
Golden Nugget Hotel & Casino Lake Tahoe
Golden Nugget Hotel & Casino Lake Tahoe
Tahoe Ridge Resort: Managed by Holiday Inn Club Vacations
Harrah’s Lake Tahoe
Caesars Republic Lake Tahoe Hotel and Casino
The South Shore is packed to the peaks with awe. And, by helping protect it with the five Rules to Lake By, you’re also ensuring Lake Tahoe continues to inspire awe, for you and for generations to come.
Read the Rules
